📍 Location: New York, NY
💼 Job Type: Full-time
💰 Salary Range: $80,000 - $110,000 per year
About the Company
Supergoop! is a pioneering brand dedicated to revolutionizing the way people think about sunscreen. Since 2005, we have been creating innovative, feel-good SPF solutions that protect and nourish the skin. Our mission is to make sunscreen a daily essential—Every. Single. Day.™
About the Role
We are looking for a Brand & Retail Marketing Manager, EMEA & UK to drive marketing initiatives across international markets. In this role, you will collaborate with retail partners to bring new product launches and marketing campaigns to life. This includes visual merchandising, product messaging, influencer collaborations, trade activations, and digital initiatives.
You will work closely with our global team in New York, adapting global concepts to local markets while ensuring brand consistency. Additionally, you will oversee local PR agencies to enhance brand visibility and drive customer engagement. This is an exciting opportunity for a creative and detail-oriented marketing professional with a passion for the beauty industry.
Key Responsibilities
Global Marketing & Strategy
✔️ Develop and execute the International Marketing and PR strategy, ensuring alignment between global and regional initiatives
✔️ Manage marketing, merchandising, and PR budgets for EMEA & UK
✔️ Collaborate with the Global Brand Marketing team and local commercial teams to strengthen brand positioning
Brand & Retail Marketing
✔️ Plan and execute retail marketing campaigns, including in-store activations, trade promotions, and merchandising strategies
✔️ Work closely with retail partners to maximize customer engagement and product visibility
✔️ Oversee visual merchandising, ensuring compliance with brand guidelines across different locations
Influencer & PR Strategy
✔️ Manage local PR agencies and influencer partnerships to drive brand awareness
✔️ Develop content strategies and digital campaigns to enhance customer engagement
✔️ Monitor social media trends and PR opportunities in the beauty industry
Analytics & Market Insights
✔️ Analyze key performance metrics to optimize marketing strategies
✔️ Conduct market research to identify emerging trends and growth opportunities
✔️ Provide regular reports on campaign performance, customer behavior, and brand positioning
Qualifications & Experience
✅ Bachelor’s degree in Marketing, Business, Communications, or a related field
✅ 3-5+ years of experience in brand marketing, retail marketing, or a related role
✅ Experience working in the beauty, skincare, or personal care industry is a plus
✅ Strong project management skills with the ability to handle multiple campaigns simultaneously
✅ Excellent communication and relationship-building skills
✅ Data-driven mindset with experience in marketing analytics
Employee Benefits
At Supergoop!, we care about our employees' well-being and offer a range of benefits for full-time US-based employees:
✨ Comprehensive health and wellness plans
✨ Flexible paid time off
✨ Employee discounts and perks
✨ Professional development opportunities
✨ Diverse and inclusive company culture
Equal Employment Opportunity Statement
Supergoop! is dedicated to fostering a diverse and inclusive workplace where employees feel valued and supported. We are an equal opportunity employer and do not discriminate based on race, color, religion, gender, sexual orientation, age, or disability.
Health & Safety Statement
The health and safety of our employees are a top priority. Covid-19 vaccination is required for in-office work.
